Email marketing is a big puzzle for many. And it can be resolved easily when you find a decent SMTP server for yourself. While choosing an SMTP server, you should keep in mind certain characteristics. But it is difficult because most of these options offer similar features and pricing close to each other. Free SMTP servers are the go-to secure and easy solution for email marketing, but it can be tough to identify a decent one.
So we have narrowed down the list to 9 best free SMTP servers that you can use in 2020.
What is SMTP Server?
SMTP means Simple Mail Transfer Protocol which is the service that helps businesses and developers send and receive emails over the network. SMTP works by breaking down the server into relevant parts. And so your email moves to the recipient email box from your email client.
It helps its clients to send bulk transactional emails and prevent it from landing into the spam box.
9 Best Free SMTP Server of 2020
Looking for a decent SMTP relay server for your business? Here are a few popular brands that have made some noise in the market. Based on their email marketing and deliverability services, we have listed the top 9 services for you.
Moosend
The next email crafting and marketing server that offers fast and easy services is . It allows you to manage and run email campaigns easily. Email automation and responsive newsletters are some of its well-known features. If you are looking for a messaging and bulk email transaction platform, then try Moosend.
Features-
- Moosend supports powerful real-time analytics.
- The tool allows easy supervision of your email campaigns.
- You can add more options and enrich your contact list.
- It uses spam filters and its spam testing assistant to detect spam email.
Pricing: Moosend follows different pricing pattern. It’s free for the first 1000 subscribers. Then if you opt for the annual bill, then the next 1000 subscribers pay $8 per month. In all the plans you get to send unlimited emails each month.
SMTP2GO
SMTP2GO is one of the best free SMTP relay servers that you will find in all such lists. Talking about transactional email services, SMTP2GO has to get a special mention. Just like other tools and software, this SMTP server allows you to send bulk emails and even track them simultaneously.
Features–
- The tool comes with real-time notification. So in case of a sudden increase in bounce rate, the user is notified.
- SMTP2GO prevents your email from landing in the spam folders and blacklists.
- The various multi-data centres owned by the software ensure that your emails reach the designated inbox.
- It takes care of its client’s reputation.
Pricing: As a free SMTP service SMTP2GO allows you to send 1000 emails/month for free. It also offers Gold, Diamond, Diamond, and Elite as paid plans.
SendinBlue
A popular SMTP service known to send bulk transactional emails is SendinBlue. This email marketing service allows you to maintain a subscriber’s list and send emails to them. Also, you can even track your emails to know about the open rate, click rate and bounce rate.
Features-
- SendinBlue comes with SMS marketing service.
- It includes drag-and-drop email builder.
- Easy API integration along with postfix configuration and PHP library.
- The tool supports A/B testing of emails.
Pricing: The server offers the users to send 300 emails/day for free. If you are satisfied with the services you can opt for the basic plan that starts at $25 / month.
Mailgun
Another reliable and easy to scale SMTP service provider is Mailgun. It is developed mainly for businesses and developers to send transactional emails. It supports powerful API integration along with WordPress. For beginners, it is a user-friendly service.
Features-
- Mailgun offers powerful email analytics.
- It delivers emails by keeping in mind the send time.
- This SMTP server offers a 30-day log history.
Pricing: The server offers 10,000 emails/month for free. If you are running a small business then this number is more than enough for you. However, large businesses and developers can further opt for a paid plan.
Amazon SES
Amazon SES is considered the best option for free SMTP servers by many. There are many reasons, but primarily because of its pricing. It offers a total of 62,000 emails that you can send each month for free. But at the same time it restricts its users to send these emails via Amazon EC2 application, called as Amazon Elastic Compute Cloud.
Features-
- Amazon SES is a scalable and flexible SMTP email deliverability service.
- This tool allows easy sending of transactional emails and notifications to the users.
- Build on a robust system.
- It prevents your email from reaching the spam and tracks email delivery, rejections and bounce rate.
Pricing: The free limit of Amazon SES is 62,000 emails/month. After it is over, for every 1000 emails you send, you need to pay $0.10. Also in case of emails with attachments, the price becomes $0.12/ GB.
Pepipost
Pepipost is a robust SMTP server that offers SMTP transactional and Email API relay services. With its simple settings, you can easily connect your application to Pepipost. It ensures a secure platform for its clients to send transactional and confidential emails. Pepipost is designed specifically for the developers and allows them to quickly send bulk emails.
Features-
- Easy and quick integration.
- It offers Webhook integration.
- It gives the real-time report of email deliverability.
- You can check the metrics and live status of user activity.
- Pepipost is the only email service provider that offers credits on the emails opened.
Pricing: In the first month you can send 30,000 emails for free. Later, it is reduced to 3000 emails/month. The starting plan of Pepipost starts at $17.5/month where you can start 150,000 emails.
Mandrill
Mandrill is another well-known name in the world of SMTP servers. It had been added with the MailChimp services lately. Known to send bulk transactional emails, Mandrill is one of the best free SMTP servers for small businesses. The tool makes certain that the deliverability rates of sent emails are high, with the help of its powerful analytics.
Features –
- It comes with optimized-delivery infrastructure.
- Mandrill ensures split testing with the creation of comparative reports.
- It allows you to customize the sending options and white labelling.
Pricing: In terms of pricing it is definitely one of the best free SMTP servers as you can send 2000 emails per month for free. However to avail further benefits just upgrade to the MailChimp account.
Postmark
Postmark is another powerful and easy to use transactional email service provider for marketers, businesses, and web applications. The brand expertise is in quick and reliable delivery of your transactional emails. It reviews every new account that joins their database, so as to maintain high-reputation and fast delivery.
Features-
- Highly compatible and responsive interface
- Easy integration with well-tested templates.
- It supports two-factor authentication to maintain a safe and secure environment.
- Maintains content history up to 45 days.
Pricing: Postmark allows its users to send 100 emails/month for free. And if you find its services suitable you can opt for its paid plans that range from $10 to $400.
Google SMTP Server
Almost every other person in the world is using Google and its services. It is undoubtedly one of the most reliable services. And so when it comes to free SMTP servers you can try the Google SMTP server for sending emails. Configure the Gmail’s SMTP server with your present program or script, and that’s it. In addition, the probability of your mail getting tagged as spam also reduces.
Features-
- Easy Access to Google Drive and other services.
- Access to Google sheets or forms.
- Secure management of users, data, and devices.
Pricing: Google offers services of its free SMTP servers for 14 days in which you get to send 500 emails per month. It further offers various paid plans which begin at $5 per month.
Wrapping Up
Getting free SMTP servers for your business is the best solution for marketing problem. We hope that these scalable services will help you in your future endeavours. If you have any queries, share it with us in the comment section.